How To Make Your Site On Tilda

Tilda website builder has recently become a very popular solution for small and medium businesses. Any person who has basic concepts in website building can make a full-fledged website or online store in just a couple of hours. At the same time, you do not need to separately develop a design and write code – everything you need is already in the templates, which are easily edited. In terms of built-in functionality, everything is also not bad – if something is missing, then there are third-party services and plugins that work with Tilda. So, on the constructor it is really possible to implement a site of almost any complexity.

What Tilda can do by default

Many things. For example, here is everything you need to create:

  • One-page site (business card, landing page, promo page);
  • Email templates;
  • Blogs;
  • Online stores.

However, the available tools may not be enough to implement some specific tasks. You can set up delivery at the online store.

The Tilda development team is well aware of the situation, so it provides advanced integration with other services. They also give freedom to third-party developers who can supply their own plugins both in open access and write them for a specific project.

Useful plugins and services for Tilda

Third-party services are connected by inserting code. To do this, go to the “HTML code” section in the site settings. In general, there is nothing complicated. All widget, plugin or service settings are made on the website of the product itself. As a result, you get a ready-made code that you can already insert into the Tilda editor. Additionally, it is not necessary to change it, but if it is necessary, then no one bothers to make changes manually.

Next, consider the most interesting and useful plugins for the site on Tilda.

Plugin 1: Marquiz

Small online stores that work with individual orders often need to survey users before giving them at least an approximate price. For example, let’s say you bake cakes to order. The client can only be called a price from a certain amount, and more detailed information can be given only after finding out what exactly the potential buyer wants. Of course, there are feedback forms for this, but they are inconvenient for both the client and the site owner.

Especially for such cases, there is a quiz with a cost calculation – this is when a client passes a survey and receives either the exact cost of his order or a form to contact you. This approach allows you to immediately find out what a person wants and, starting from this, voice him the amount by phone or write it in instant messengers.

Tilda has built-in quiz forms, but they are very primitive and not suitable for every business. Third-party solutions are more convenient and functional. The best in this area is the Marquiz plugin. It has a free period of 14 days, after which you will need to purchase one of the tariff plans. Choose a tariff based on the number of applications per month

Unlike the standard quiz-questionnaire constructor on Tilda, there are many different variations in the design, creation of questions, it is possible to embed additional functionality into the form, for example, a calculator. There are several design templates that can be fully customized to fit your needs and site design. The form can also be provided with tools for uploading files from the client side.

There are customizable triggers to increase conversions. For example, in the course of filling out a questionnaire, a potential buyer receives a message about a possible discount or some kind of hint. Triggers are easily customizable on the Marquiz side.

The Marquiz service, in turn, is easily integrated with other Internet solutions. Plus, it has built-in analytics that you can customize to suit your needs.

  • Bottom line: Marquiz is an excellent service for creating built-in quizzes on landing pages, promo pages, and small online stores. It allows you to create questionnaires of any complexity, but users complain about the presence of bugs that can occur when creating complex questionnaires with a calculator or calendar.

Plugin 2: Gumroad

Plugin for projects that sell intellectual property products: books, music, courses, software, and so on. Often such goods are sold not through a one-time payment, but by subscription. Tilda’s built-in toolkit doesn’t make it easy to subscribe or purchase an intangible product. The Gumroad service solves this problem. It allows you not only to pay for a subscription, make pre-orders, but also generates license keys with specified parameters, for example, with restrictions on activation time.

The service is available in many languages, although the main documentation and the main page are only in English. There are free plans, but you will have to pay a certain percentage of each transaction, plus a fixed 30 cents. The minimum percentage is 2.9, and the maximum is 12. There are paid plans that cost from $39 to $400 per month, but the fees there are fixed – 2.9%.

  • Bottom line: Gumroad is a great service for anyone trying to sell intellectual property and/or subscriptions. True, you need to be prepared to pay a commission for using it.

Plugin 3: Google Forms

In general, this is a separate service for creating various forms and questionnaires. The questionnaire created on it can be integrated with the site on Tilda by inserting an HTML code. There is an option to insert not the complete questionnaire, but some of its elements, for example, a check-box, a drop-down list, and so on. When inserting a profile on the site, keep in mind that it may not fit the design and look alien.

Plugin 4: Process Automation

Here you can add a group of plugins designed to automate the processes of the online store. With their help, you can add new products, manage them, upload the necessary data and much more. Tilda has all the necessary tools to create and maintain an online store, but they are convenient to use only on small projects. For larger projects, it is better to integrate with third-party services.

It is impossible to single out any one plugin or service here, since each store uses what best suits its business processes. The most commonly used are 1C, MySklad, Shopify. They can automate the tracking of information about orders, delivery, price changes, adding and removing items from the assortment.

Also, these services can provide advanced delivery options. By default, Tilda integrates only with 3 transport companies. In this case, the user has the opportunity to change only one option – the type of delivery: courier or delivery at the branch. With the connection of third-party plugins, the user has more options. For example, he can calculate the cost of delivery, the approximate time of receipt, and clarify additional nuances. Access to additional functionality is possible both through 1C, MySklad, Shopify plugins, although they are not intended for this, and through mail service extensions.

Connection occurs after registration in one of the selected services and the conclusion of an agreement with them. The exact price and tariffs depend on the chosen service. Next, in the settings, look for the section with pasting the code, copy this code and paste it in the Tilda admin panel. If you encounter difficulties during the connection process, please contact technical support. They will help you set up the connection and display the desired functionality on the site for free.

Plugin 5: Yagla

This service will be appreciated by the owners of landing pages and online stores working with several cities. The peculiarity is that the plugin changes the content of the page automatically, according to the given algorithms, depending on the user’s geography. You can also configure changes depending on the source of the user’s transition. This is very useful when you offer different terms of purchase depending on the location or source of the user’s visit to the site.

The use is as simple as possible: on the Yagla side, put a link to the page on which you want to change the content, select the desired phrase there and write a replacement for it. After that, paste the generated code through the HTML editor on Tilda.

  • Bottom line: a convenient and inexpensive plugin for automatically changing the content of the site depending on different conditions. He does not have any obvious shortcomings.

Plugin 6: Relap

Great solution for blogs. The service analyzes user behavior: likes, use of share buttons, clicks on links, time spent on the page, leaving comments. Based on this data, the algorithm makes for each user an individual selection of articles that he might like. It will be placed at the end of the articles in a special block “Read also” or “You will be interested.” True, it is not very convenient that the code needs to be placed on each page manually. When the site hosts several hundred publications, this process takes a lot of time and effort.

There is a serious problem – the service broadcasts ads. Usually, the ad shows a couple of articles from other blogs that may be of interest to the user. It is also possible to earn extra money on advertising if you participate in the Relap affiliate program.

  • Bottom line: the service is completely free. With its help, individual recommendations are made inside the blog, plus, it is possible to monetize your own traffic. On the other hand, you can’t refuse to place ads in the block with recommendations.

Plugin 7: Giftery

This is a virtual gift and bonus card service. Card data is sent to the user’s e-mail. It is possible to link a virtual bonus card with a Visa, MasterCard and MIR bank card. Additionally, customer support is provided by Giftery. The appearance of cards and design forms can be made in your own design – for this there is a convenient constructor. It’s free to use, but there are commissions on sales.

Plugin 8: Timepad

The service provides customizable questionnaires for registering participants for various events. Additionally, sales and registration statistics are collected, it is possible to include different promotional codes.

It is very convenient that the plugin is integrated directly into Tilda. It is much easier to set up and connect to your site. Detailed instructions are on this page.

Plugin 9: Jivo/Charta

These are two plugins for creating online consultation forms. To add a widget, register on the site of the plugin you need, make a widget in the constructor, copy its HTML code and paste it in the Tilda editor. In general, both services are very similar to each other, but Jivo offers a little more features: ordering a callback, creating an online application. Charta, on the other hand, costs a little less.

Plugin 10: Red Connect

Quick call back service. It can work without a pop-up window – the visitor simply enters his phone number in a special field that can be placed anywhere on the site. After ordering a call, the system calls you and the client at the same time, and the calls are connected. This is how the business owner avoids situations where the callback request is lost sight of, and the client receives prompt feedback.

Conclusion

If something is not offered by Tilda itself, then it can be added using third-party services and plugins. If you did not find the plugin you need, then there are two options: write it yourself or try to connect an initially incompatible one using webhooks or API. They are easy to understand, and the platforms connected in this way generally work stably.

By Navid Anjum

Full-stack web developer and founder of Laravelaura. He makes his tutorials as simple as humanly possible and focuses on getting the students to the point where they can build projects independently. https://github.com/NavidAnjum